Heitur Pottur

Visual Identity

We designed, marketed and sold Icelandic steam bath from HPottur®.

Icelanders are among the happiest people and the longest living in the world. They claim this is due to the bathing culture they have had for hundreds of years. We think that's right. The spa pot is based on a Norwegian invention from 1870 ("water heating using a coil, attached to a bathtub"; Edwin Ruud), but has been further developed to be a steam bath.

Heitur Pottur was designed by Olafur Baldursson, who has worked with development at Koenigsegg Agera R (the world's fastest serial-produced car in 2012).